first off, i love Jack in the Box (best milkshakes in town!!) and most of there commercials are HILARIOUS.
but yeah, my first thought was if i was targeting women i could think of alot better ideas than this. i think they were not targeting women they were targeting young people. (probably guys, but alot of young girls lately like to pick on older women so…)
and if you look at the comments under the video it looks like they are mostly teenage boys. here’s a couple examples:
omg this is soooo my pe teacher!!
JACK!!!! RUN AWAY,RUN AWAY!!!!
BEASTIE DYKES TOSS THE FLOWERS AN EAT THE THORNS!!!!! TURN AROUND AND RUNFOR your tasty mini sirlon burgers
You’re probably right that women are not their demographic in this instance but if their choice is to aim to teen boys as you say, it’s really messed up that this is what they are impressing upon teen boys about menopause.
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May 18th, 2009 at 1:56 am
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May 20th, 2009 at 1:16 pm
first off, i love Jack in the Box (best milkshakes in town!!) and most of there commercials are HILARIOUS.
but yeah, my first thought was if i was targeting women i could think of alot better ideas than this. i think they were not targeting women they were targeting young people. (probably guys, but alot of young girls lately like to pick on older women so…)
and if you look at the comments under the video it looks like they are mostly teenage boys. here’s a couple examples:
omg this is soooo my pe teacher!!
JACK!!!! RUN AWAY,RUN AWAY!!!!
BEASTIE DYKES TOSS THE FLOWERS AN EAT THE THORNS!!!!! TURN AROUND AND RUNFOR your tasty mini sirlon burgers
May 20th, 2009 at 6:01 pm
You’re probably right that women are not their demographic in this instance but if their choice is to aim to teen boys as you say, it’s really messed up that this is what they are impressing upon teen boys about menopause.
Jack in the Box #fail